![OC] The Business of Air: The Jordan Brand brings in billions for Nike and Michael Jordan : r/dataisbeautiful OC] The Business of Air: The Jordan Brand brings in billions for Nike and Michael Jordan : r/dataisbeautiful](https://preview.redd.it/the-business-of-air-the-jordan-brand-brings-in-billions-for-v0-ef1hmsevr4sa1.jpg?width=640&crop=smart&auto=webp&s=391f7e24d10f3e736d683a5d80458df3e726e735)
OC] The Business of Air: The Jordan Brand brings in billions for Nike and Michael Jordan : r/dataisbeautiful
Michael Jordan hasn't played a game in more than 18 years, but Nike is still raking in billions from his brand
![Michael Jordan's first-ever Air Jordan sneakers sell for $560,000 at auction | Michael Jordan | The Guardian Michael Jordan's first-ever Air Jordan sneakers sell for $560,000 at auction | Michael Jordan | The Guardian](https://i.guim.co.uk/img/media/2339a7023805b333bb38ddc49704333d9c529662/153_459_2576_1545/master/2576.jpg?width=1200&quality=85&auto=format&fit=max&s=6aa6d6a9915ec5fc83eb20231d5b5ffa)
Michael Jordan's first-ever Air Jordan sneakers sell for $560,000 at auction | Michael Jordan | The Guardian
![Sotheby's and Goldin Auctions Announce Michael Jordan's 1991 NBA Finals Game-Worn, Twice-Signed Air Jordan High Top SneakersAs a Highlight of A Century of Champions Sports Memorabilia Sale | Press Release | Sotheby's Sotheby's and Goldin Auctions Announce Michael Jordan's 1991 NBA Finals Game-Worn, Twice-Signed Air Jordan High Top SneakersAs a Highlight of A Century of Champions Sports Memorabilia Sale | Press Release | Sotheby's](https://sothebys-com.brightspotcdn.com/bf/52/2f78add64b43b4633b3ebc05a4de/10573-lot-4-michael-jordan-1991-nba-finals-game-4-used-photo-matched-twice-signed-air-jordan-high-top-sneakers-gifted-to-nike-exec-sonny-vaccaro-sonny-vaccoro-loa-sports-investors-authen.jpg)